As former owner/operators of health practices ourselves, we’ve seen first-hand how people are struggling with increased out-of-pocket expenses … and what it means to face patients turned down by banks like CareCredit® with no viable alternative to offer. There was a void in patient finance options that desperately needed to be filled.

Today, PrimaHealthCredit is the intuitive point-of-sale payment solution healthcare has been missing. And while innovative technology and sophisticated credit algorithms make it unique, it’s the role it plays in helping people at critical moments in their lives that makes it truly special. Because, when patients get the treatment they deserve, everyone wins.


Members of the PrimaHealth Credit team are both successful entrepreneurs and seasoned executives in consumer lending, technology and healthcare.  They have a shared vision for what it will take to disrupt a lagging category.

Hugh Bleemer


Deep experience in healthcare finance and led the growth of ChaseHealthAdvance from market entry to approximately $1 billion in loan originations.

Brendon Kensel

Chief Executive Officer

Experienced entrepreneur and operator who has led several high growth technology and healthcare service companies.

Troy Medley


Experienced Chief Executive Officer with a demonstrated history building growth companies in the healthcare services and fitness industries.

Rich Feldman

Chief Marketing Officer

Expert in healthcare and financial services marketing for Fortune 500 and startup brands. Entrepreneur and executive at the world’s largest agency holding company agencies.

Stan Van Bibber

Chief Product Officer

Seasoned financial services and technology executive with deep product management expertise.

Keyvan Raoufi

Director, Customer Experience

Extensive experience in mobile and consumer tech for start-up brands.

Jennifer Williams

Director, Client Services

Go-to client services executive with both big company and start-up experience.

Dan Corth


Veteran finch and consumer lending financial executive.


We’re tracked by notable fintech and healthcare investors including: